James Bailey

James is a well-known figure within the industry having clocked up nearly 20 years’ experience. In addition to launching Victoria Leeds and Cabot Circus, James has managed other flagships assets across the UK including thecentre:mk, White Rose and The Centre, Livingston. Having travelled around the UK with his career, James is now settled in Holmfirth, Yorkshire, where he lives with his wife and three children. James is in a relatively unique position of being involved with the launch of three major shopping centre developments.

In addition to the opening of Victoria Leeds and Cabot Circus, James won the first ever Revo, formerly known as BCSC ‘Golden Apple’ in 2013 for a job creation initiative during his tenure at The Centre, Livingston. In addition to a strong commercial focus, James is passionate about Customer Services and ensuring his scheme plays a key role in the community where it is located.

Emma Bier

Emma was born and raised in Liverpool. She moved to London in 1985 to study interior design at London College of furniture. Her first job was at Henrion, Ludlow and Schmidt, a multi discipline design agency where she worked as an interior designer on Mitsubishi car showrooms. The agency had a strong graphic design department which widened her interests and influenced her greatly.

She later moved to working for the John Lewis Partnership in the design department, where she worked for nice years designing Waitrose Supermarkets. In 1997 Emma left and had her first child but continued to work as a designer for Morey Smith and then as an interior stylist for show homes.

In 2005, she and her husband brought a new value retail brand to the UK and started Tiger Retail Ltd. Her principle roles at Tiger were store design and overseeing shop fit outs, merchandising, marketing and customer relations. In 2016, after 11 successful years at growing the brand to 44 shops, she and her husband sold their shares back to the Danish parent company and exited Tiger.

Emma is now enjoying time away from day to day work and using her experience and knowledge from Tiger to explore other interests but also continuing to explore other avenues in design and marketing.

Ashley Blake

Ashley is a fellow of the Royal Institution of Chartered Surveyors, a member of the Investment Property Forum and committee member of the Leisure Property Forum. He has over 20 years experience in the real estate market.

He is CEO of Otium Real Estate. Otium runs a specialist £200m fund dedicated exclusively to leisure property.

Previously, he was a senior executive at Land Securities responsible for a £4 billion portfolio comprising shopping centres, factory outlets, leisure parks and hotels. During his time he also led the founding sponsorship of the TrueStart retail start-up incubator.

Prior to Land Securities, he was Joint Managing Director of Lathe Investments, a real estate shopping centre fund manager with assets in the UK, Spain and Sweden totalling some £270m.

He started his career at Cushman and Wakefield.  His role involved investment agency, development funding consultancy and advising on indirect property investments.

Andrew Dudley

Andrew joined Land Securities in 2004 as Project Director on St David’s 2. Following completion of St David’s in 2009 Andrew took over the Development Director role on Trinity Leeds. In 2012 he was promoted to Head of Project Management and promoted to Head of Retail Development at the beginning of 2017 continuing to maintain a close involvement in Westgate, Oxford which is due to open in October 2017. Andrew sits on Land Securities Retail Executive Committee.

Ralph Fernando

Ralph leads Pragma’s Strategy and Investor Services divisions, supporting operators, investors and lenders to grow profitably through applied commercial insight and action.

Prior to joining Pragma, Ralph was a Strategy Director at PwC, starting his career in supply chain consulting and technology. He is a Cambridge graduate and Warwick Business School MBA.

With his team, Ralph answers the key questions of where to play and how to win, partnering with clients to solve problems and realise opportunities.

Richard Francis

Richard is Director of Environment & Sustainability at Gardiner & Theobald and Chair of the REVO Sustainability & Community Engagement Committee. He is also Principal of The Monomoy Company, a strategic advisory firm for the built environment.

Richard helped deliver the World Green Building Council’s (WorldGBC) landmark report on healthy offices. He led the global team that published the WorldGBC report entitled Heath, Wellbeing & Productivity in Retail and has been retained to develop strategic partnerships and workstreams. He is also helping UK-GBC deliver its pioneering Wellbeing Labs initiative for offices and retail.

Richard is currently undertaking innovative projects with global brands to anticipate and accelerate demand for healthy and sustainable products, services and environments. His work combines insights and lessons from sustainability, personal technology and consumer research.

Daniel Graham

Daniel’s love for communication began many years ago when he earned a degree in languages at UCL. OnBrand became the vehicle through which he has promoted his core belief that “messaging matters” for the past 15-years as the company has grown into the UK’s leading media and messaging solutions provider with 200+ shopping centres and over 600 retail stores and brands as clients’

He has been at the forefront of pioneering simple but effective marketing and message-related services for malls. Observing how people engaged with one another and studying how each human sense could be used to influence behaviour is a fascination that continues to motivate him and make him a powerful advocate of how marketing and technology improve the customer experience. His first innovation was to introduce professional music and messaging as Centre Radio back in 2001.

Since then, a growth in customer communication channels has seen the company expand into OnBrand – a full service marketing agency which helps brands look and sound as good as they are.

With consumers using multiple channels within the modern shopping journey, Daniel believes that unified messaging is more important than ever, particularly with marketing budgets shrinking and service charges under pressure. As he says, the focus must be to seek solutions that allow centres to do more with less.

Lord Chris Holmes

Chris is one of Britain’s greatest Paralympians, amassing nine gold, five silver and one bronze medal across four Games, including a record haul of six golds at Barcelona 1992.

In 2013, Chris entered the House of Lords as Lord Holmes of Richmond, focusing his time on employment, education and skills, media and sport, and the digital opportunity. He has been a member of House of Lords Select Committees on Digital Skills, Social Mobility and currently Financial Exclusion.

Chris is also Diversity Adviser to the civil service, non-executive director at Channel 4 and deputy Chancellor at BPP University.

Prior to this Chris was Director of Paralympic Integration at the London 2012 Organizing Committee of the Olympic and Paralympic Games (LOCOG); responsible for a Paralympic Games that was the first to ensure all Olympic sponsors also signed to Paralympics and sell out all stadia for every session.

From 2013-2017 Chris was non-executive director at the Equality and Human Rights Commission. Chris has also worked as a lawyer, freelance journalist and broadcaster at sporting events across the world.

Amelia Kallman

Amelia Kallman is the Global Head of Innovation at Engage Works.

As an innovation and technology communicator, Amelia regularly writes and speaks on the future of business and brand experiences. She has lectured at Cambridge University, written an award-winning book, and directed the first cabaret show in Virtual Reality. Recent experiments include measuring the emotional data of people across generations as they experience virtual reality for the first time. Her writing is often featured in The Huffington Post, Forbes, Gulf Business, and Fresh Business Thinking.

Helene Mills

Helene is a director of Pragma’s Strategy Division. She has worked extensively with both Private Equity and Retail clients to develop improvement strategies for their businesses. She has over 15 years’ experience in consumer insight and strategic consultancy, and has led many projects for clients across diverse sectors including fashion, leisure and food & beverage. Her passion is in developing strategies to align and optimise consumer propositions to meet the needs of the target audience.

Kirsty Necker

Kirsty is an experienced and passionate Collaboration Manager who has worked for Guide Dogs for the past 15 years, during which time she has become the first person in the Third Sector to qualify as a Collaborative Leader with the Institute for Collaborative Working.

Specialising in developing links between organisations and across sectors to further benefit organisational aims and innovation, she has been part of the Cities Unlocked collaboration between Guide Dogs and Microsoft, developing audio soundscape technology to assist people with sight loss navigate urban environments, and was invited to speak to international technology providers at the “Future of Accessibility: through the lens of technology” event in Brussels. As part of the Guide Dogs’ team she aims to further develop networks with commercial organisations, including retail establishments, to promote edge case design for inclusion as both a moral right and also as good business sense.

Kevin Parkes, MRTPI

Previously with: Hartlepool Borough Council; Wear Valley District Council; Durham County Council; and, Kings Lynn and West Norfolk Borough Council.

A Town Planner by background, Kevin has worked in the North East for over 26 years and been involved in many of the regions exciting regeneration projects.

Having joined Middlesbrough Council in 2003, Kevin took the role of Executive Director in 2009. The current responsibilities encompasses broad portfolio of responsibilities, including economic development, transport and highways, planning, housing, supporting communities, public health, 0-19 services, public protection, culture, libraries and regeneration.

Middlesbrough is an exciting place to be at the moment in terms of architecture and design. Over the past decade new development has been typified by contemporary schemes. There are several recent award winning schemes that are transforming the image of the town.

The town is also experiencing a series of major inward investment opportunities and is clearly growing in optimism and opportunity. There are several major development schemes being taken forward working with a variety of development partners.

Middlesbrough is within the Tees Valley Combined Authority.


Mark Robinson

Mark Robinson founded Ellandi the UK’s leading community shopping centre investor and asset manager in 2008.  The business now comprises 33 schemes, totaling over 8.0m sq ft with a value in excess of £1.25bn.   Ellandi is backed by leading property private equity companies including Tristan Capital, Lone Star, Chenervari and Bridges Ventures.

In 2016 Ellandi won Property Entrepreneurs of the Year at the Property Awards and were shortlisted for the Retail Property Company of the Year Award at the EG awards.

Mark is a passionate advocate of town centres, having been in the retail property industry for nearly 25 years, having started his career as a retail agent at Dalgleish and Churston Heard and is the Junior Vice Precedent of Revo.

Adam Shaw

Adam provides business news across the BBC. He has served as business reporter on Radio
4’s Today programme and also presented BBC2’s Working Lunch. He is a particularly astute
and popular commentator on the stock market, believing that business is as much about
emotions and turbulence as quarterly profit margins.

Adam was a member of the Royal Shakespeare Company before moving across to
broadcasting with the BBC and Japanese television. He reported for Watchdog and That’s Life
before switching to Business Breakfast. He became a familiar face reporting in the mornings
from the stock exchange, before moving to Radio 4, the BBC News Channel, and the News at

Away from the Square Mile, Adam presented Tutus and Tiaras – picturing a year in the life of
the English National Ballet. He also co-presented Cashing In, the money roadshow aiming to
save a town’s residents one million pounds in a single day.

Adam has published Political Rhubarb and three guides to personal finance, including Money
& How To Make More Of It. He writes for the Financial Mail on Sunday, and has been named
Broadcaster and Financial Personality of the Year.

Mike Taylor

Mike has 11 years’ experience in shopping centres covering various managerial roles, rapidly promoted to Centre Manager back in 2012 and joining Munroe K Asset Management Ltd in 2015.
Within the first year in this new position Mike recognised an opportunity to improve and with his support helped to pilot a dementia friendly high street scheme in conjunction with Hampshire Council and Andover Mind, as a result this has seen huge steps forward in service delivery for customers and tenants. Striving to achieve sustainability in a challenging environment Mike believes strongly in the development, health and wellbeing of others and fresh thinking in ways the business can stand out.
Learning and developing all the time Mike graduated with the University College of Estate Management on completion of the Shopping Centre Management Diploma in 2016, after studying Management and Leadership and becoming a Chartered Manager with the Chartered Management Institute in 2013.

Zoe Young

Zoe Young is a Project Manager in the Property Plan A team, leading on the delivery of a range of Plan A 2020 commitments including driving youth employment in the property supply chain, understanding the risks of climate change to the M&S UK store estate, and reducing embodied carbon in new stores.

Zoe is leading M&S’s Plan A 2020 commitment to investigate the health and wellbeing benefits of sustainable retail buildings. As part of this commitment M&S are sponsoring the World Green Building Council Campaign, Better Places for People, which aims to create a world in which buildings support healthier and happier lives for those who occupy them.